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Vol. VI · № 07 An editorial copywriting studio · Helsinki Established 2019
StrongBrandWords Editorial copywriting · Helsinki
StrongBrandWords  /  Casework
Volume III · Casework

A few of the brands we have written for.

Six recent engagements across hospitality, publishing, fashion, public utilities, and specialty food. We have written voices, written single pieces, run quarters of editorial output, and on one occasion written a single eight-hundred-word essay across nine working days. Each one is here, with the work itself when the client has approved its public mention.

ShownSix engagements
From2022 → 2025
SectorsSix different
CountriesFinland, Denmark
A cinematic still life from the Noma Collective brand voice book, May 2025. Photograph by the studio.
2025 · Hospitality, Copenhagen

Noma Collective

The Voice — brand voice system + four pieces

A documented voice and four launch pieces for a new Copenhagen restaurant collective. Two months of work; a verbal identity that runs from the website to the menu to the hand-typed reservation confirmations.

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Meritalo Press, autumn list 2024 — a quiet morning in the press office. Photograph by the studio.
2024 · Independent publisher, Helsinki

Meritalo Press

The Residency — quarterly editorial output

A full quarter of editorial output for a Helsinki-based independent publisher — twelve pieces across thirteen weeks, from the book-launch landing pages to the founder essays.

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Kallio & Co. autumn/winter 2024 — the printed lookbook on the studio desk. Photograph by the studio.
2024 · Independent fashion, Helsinki

Kallio & Co.

The Quill — seasonal lookbook copy

The seasonal lookbook essay for an independent Helsinki fashion label, written to be read on paper and on the e-commerce site without changing a word.

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Helsinki Power — the tone-of-voice guide, published autumn 2023. Photograph by the studio.
2023 · Utility, Finland

Helsinki Power

The Voice — verbal identity for a public utility

A documented brand voice for a Helsinki public utility, written to be operable across customer service, regulatory communications, and resident newsletters.

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Turku Saunas bicentenary essay — printed edition, 2023. Photograph by the studio.
2023 · Hospitality, Turku

Turku Saunas

The Quill — long-form essay

A long-form essay on the cultural history of Finnish sauna, commissioned by a small Turku sauna company for their bicentenary.

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Aurinko Grain launch materials, harvest of 2022. Photograph by the studio.
2022 · Specialty food, Finland

Aurinko Grain

The Voice — voice + launch pieces

A documented brand voice and the launch pieces for a small Finnish specialty-grain company, run by a single founder who wanted to be read as carefully as she farmed.

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Begin a brief

Could yours belong in the next volume?

Send a brief however rough. Lotta or Mikael will reply within two working days. If we are the wrong studio for the work, we will say so and point at who we think would do it better.